Tuesday, December 24, 2019
Merchant of Venice Rhetorical Analysis - 1055 Words
Religious discrimination has been present for centuries. It was present at the time of Shakespeare, just as it is present today, centuries later. In Shakespeares time, Jews were a typical target of discrimination by Christians. As a result of constant Christian torment and humiliation, many Jews spurned the Christians. If given the opportunity, many Jews would retaliate against Christians with the same treatment Christians submitted them to. In William Shakespeares play, The Merchant of Venice, this opportunity arises for one particular Jew, Shylock. Shylock stirs up a range of emotions in the audience, when giving a speech to support his claim that he is entitled to regard the Christians with the same ill-treatment they have shownâ⬠¦show more contentâ⬠¦Revenge! If a Christian wrong a Jew, what should his sufferance be by Christian example? Why, revenge! The villainy you teach me I will execute, and it shall go hard but I will better the instruction. (I.i:65-72) Once Shylock concludes his speech with theses lines, the audience has come to understand Shylocks motivation of revenge for wanting his bond, but in the process Shylock reveals flaws in people of the Christian faith. This revelation of Shylocks motivation most likely would have turned the Christians feelings of compassion into feelings of contempt. Although his audience may not empathize with him any longer, Shylock was wise and included rhetorical questions throughout his speech, which made his listeners reflect on the comparisons he was making between the Christians and the Jews. By using asyndeton to avoid conjunctions in each of his rhetorical questions, Shylock was able to make his questions more forceful and dramatic. However, Shylocks speech is not as effective when delivered to a Christian audience as it would have been had his audience been Jewish. Shylock claims that since the Christians had treated Jews so appallingly, Jews are justified to follow Christian example and return that sam e treatment to the Christians. Although the Christians now recognize why Shylock wants revenge, they will most likely never approve of his reasoning. At the start of his speech, Shylock had addressed his audience effectivelyShow MoreRelatedThe Dangers Of Blaxploitation Films Essay1520 Words à |à 7 Pagesand Breakpoints, 1970-1975, ââ¬Å"The Poitier persona was obviously unable and incapable of addressing the growing desires and expectations for a liberated and empowered Black male able to reflect, articulate and represent the changing times.â⬠In this analysis of Sydney Portier, it is expressed that black audiences were disappointed in him because he appeared to assimilate into white society and did not satisfy the liberated and empowered black males. Even after the civil right movement, which was a movementRead MoreAp European History Outline Chapter 10 Essay example5639 Words à |à 23 Pagescentralization, an urban economy based on organized commerce and capitalism, and growing lay control of secular thought and culture * The Italian City State * Growth of City-States * When commerce revived in the eleventh century, Italian merchants mastered the organizational skills needed for trade: book-keeping, scouting new markets, securing new markets, and banking * During the thirteenth and fourteenth centuries, trade-rich cities became powerful city-states, dominating the politicalRead More Francis Petrarch: Leader of the Humanistic Movement and Father of the Renaissance2215 Words à |à 9 Pagesthe dawn of a new Roman Empire way of thinking.. Humanism is the intellectual, literary and scientific movement of the 14th to the 16th centuries without which the Renaissance would never have evolved. Humanism is a rediscovery and reevaluation (analysis) of classical civilization and the application of the aspects of this civilization to intellectual and social culture in the current time. It is a blend of concern for the history and actions of human beings, mainly the ancient Greeks and Romans
Monday, December 16, 2019
Persuasive speech â⬠We are in this room today, as children, to reflect on a sad trut Free Essays
We are in this room today, as children, to reflect on a sad truth. We have, today, been to several classes. Indeed, this is our weekly routine: school. We will write a custom essay sample on Persuasive speech ââ¬â We are in this room today, as children, to reflect on a sad trut or any similar topic only for you Order Now Many of you dislike school but have you ever considered how lucky you are ? For instance, many children around the world are not as privileged as we are. According to the UNICEF, an estimated 250 million children in the world are in regular employment or as it is commonly referred to, suffer from the worst form of child labour At the moment, at the very same time as you and I are in this classroom, children in Soudan are working in coal mines are crawling in small tunnels which could collapse at any moment, causing death or serious injuries to the young miners. At the moment, girls in India are making bricks in the 40 degrees heat for house and are carrying them on their backs for up to as 10 miles to their destination. Also, at this same moment, children in Thailand are working in factories doing the same repetitive and tedious job all day long while dreaming of having the privilege to be educated. We are here today to fight against the worst form of child labour. Our opposite party might say that the role of children in child labour is essential to a familyââ¬â¢s economy. Many people in favor of child labour say that without children helping their parents in farms for example, the family will not be able to harvest the food in time resulting in starvation in wintertime and possible death. Those in favour of child labour ask us: as we protest against child labour, do we realize that millions of families would die of starvation ? This is why, those against child labour now fight against the worst forms of child labour. I believe that children should have the right to go to school and be properly educated. Donââ¬â¢t you ? I believe that children should have the right to stop working when their work is unnecessary to their familyââ¬â¢s welfare. Donââ¬â¢t you agree ? As one observer says: ââ¬Å"We worry about what a child will become tomorrow , yet we forget that he or she is someone today.â⬠I believe that childhood is one of the most important stage of life. It is a time that is precious, a child should grow up in innocence and should not be working. Someone once said: â⬠All things are difficult before they are easy.â⬠Yes, stopping the worst form of child labour will be difficult at first but with your help, we can make a difference ! I personally believe that a person with hope and courage can change the world ! Martin Luther King said: â⬠All labour that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.â⬠Our work to stop child labour will and can uplift humanity and change the lives of millions of children who work in the most horrific conditions. I believe that, together; we can change the world. But to do so, we will need help. We will need help to free the millions of children who suffer from the worst form of child labour. So join us, today, in the struggle to stop child labour ! How to cite Persuasive speech ââ¬â We are in this room today, as children, to reflect on a sad trut, Essays
Sunday, December 8, 2019
Examining Influence Uncertainty Marketing - Myassignmenthelp.Com
Question: Discuss About The Examining Influence Uncertainty Marketing? Answer: Introduction: Marketing mix refers to the set of actions or tactics that a company uses to promote its product or brand in the market. A typical marketing mix basically consist of the 4Ps (Product, Price, Place Promotion), but the marketers these days have identified another 3Ps (People, Physical Evidence and Process) which covers every aspect of a product. The marketing mix is used by every company these days to come up with a highly targeted strategy for its consumers. All the elements in marketing mix influence each other, they help in creating a formidable marketing plan for the company resulting in sustained success. Within the purview of the assignment Product, Price and Promotion will be considered for identifying the strategies for TOTO (Helm Gritsch, 2014) Product Product is one of the most important elements in the marketing mix; a product is expected to deliver at least the minimum level of performance for other marketing mix element to work. Product encompasses Design, Technology, usefulness, convenience, value, quality, packaging, branding, accessories and warrantees (Khan, 2014) TOTO being Japans leading name in the Sanitary ware and is a name synonymous with advanced Hi-Tech bathroom culture since 1917. The product range includes Rimless toilets, washlets, wash basin, bidets, urinals, showers, bathtubs, faucets, hand dryer and accessories, all the products are laced with advanced technology and are extremely innovative products. Inax, Kohler Brondell are the biggest competitors of TOTO and provide mostly same or a bit differentiated products (Pathak Sharma, 2016). However, TOTOs name being synonymous with premium quality, luxury and advanced technology makes it unique and ahead of its competitors. Certain products of TOTO are more popular than its entire offering, especially Washlet Bidets, the reason for the extreme popularity of Bidets and Washlet can be owed to its cutting edge technology, attractive designing and its pricing(Booth, 2015) Product strategy for TOTO can be to focus on what it does best, usage of technology to create products which are highly useful for its customer base. TOTO focussing on delivering clean technology to its consumers and it goes well with its Target audience. The Target audience being young, independent, aware of the current trends in the sanitary ware is the perfect audience for the hi-tech products of TOTO. Hence it is highly advised that TOTO focuses on Washlet and Bidets as they are the most popular products of the company. The product is relevant as well as highly useful for the young audience. Thus efforts should be made to tweak in with the technology, making it more neat, attractive and contemporary designs, the Target audience resonates with all these factors and hence it makes more sense to focus on the customers touch point by delivering to them what they care about the most. Price Price is another important factor in the marketing mix; every company focuses on setting up a price which is either based on the value of the perceived product or cost based. Pricing strategies like Skimming, penetration, psychological, cost plus etc. are used while deciding how to enter the market. TOTOs product is luxurious, laced with high end technology and hence is perceived as high priced products. The company invests a lot In the RD, technology and keeping the bar of the quality high and hence its products are expensive in comparison to its competitors. It has certainly helped the company in building an image that it charges for the superior quality and advanced products. The target audience of TOTO falls in the age group of 25-35; the people are either single or newly married, professionals, looking for a new place to live in. It has been seen that older generation people do not spend too much on the toilets and are content with pretty much what they already have in place, at the same time they perceive that the spending too much on toilets is waste of money. Although they do appreciate the product quality and the features TOTO product provides, but at the same time they dont buy it because of premium pricing. According to Australian data, 16.24 million (two thirds of the population) people reside in greater capital cities and almost 7.97 million people stay in rest of the Australia. The data is extremely helpful for TOTO to make sense of while developing its pricing strategy. It has been mentioned earlier that only 1% of the Australian population uses advanced toilets, hence there is enough market for TOTO to capture. TOTO should go forward with penetration strategy in the urban market; the strategy will be extremely useful in capturing a big pie of the market share. Pricing the product at a lower price (Limited period offer) will give people a look and feel of the attributes products of TOTO provides, and once they are satisfied with the quality, organic word of mouth will happen leading to increase in the market share. Thus, TOTO will be able to change the outlook of the Australians towards the usage of advanced toilets and will have the first movers advantage in doing so. Promotion Promotion is becoming increasingly important element in the marketing mix, marketers are exploiting this element to its full advantage and trying to gain as much as possible from Promotions. It encompasses special offers, advertising, endorsements, user trials, promotional mails, free gifts, leaflets, digital branding and promotion techniques to capture the eye balls of the customers. It basically caters to the platform wherever the audience can access to information related to companys product. A combination of both Web 2.0 and traditional tools of marketing are used for promotions (Jackson Ahuja, 2016) TOTOs product is increasingly popular and people recognize the brand, but they prefer to stay away from buying the product because of their perception that the products are premium priced. The TG of TOTO is people ranging in the age group of (25-35), which is the new generation, highly knowledgeable and knows what product they need. Creating promotional strategies for such a smart audience becomes easy. Australia has 89% of active internet users and thus it makes more of sense to promote the products more on online channels rather than wasting a huge sum of money on the traditional tools of marketing. The promotion strategy for TOTO should be to promote its product on digital and social media. The Target group can be found mostly spending their time on social media. Thus, it makes more sense to target the customers on the go. TOTOs marketing strategy should be to increase the awareness about the brand, create an interest among the consumers, and provoke a desire for them to buy the product and then provide them with an action to buy for the consumer. Using the AIDA model, TOTO can effectively target its customers and provide them with highly relevant content. TOTO has to create and promote blogs about the growing importance of advanced toilets and how they are creating a wave in the new world. Developing content focussing on TOTOs product, features, history and promoting the special discount offers will be highly beneficial to increase the penetration of TOTOs product. Promotion of the products, discount on social media, special offers, loyalty bonus, quizzes, Event for the audien ce will help the company in reaching a large number of audiences, which are usually difficult to reach via traditional tools of marketing. TOTO should do a profiling of its customers and segment them in buckets as to what kind of content they consume what websites they log on to on a daily base and then push relevant content to them both organically and inorganically(Moor, 2003) The above mentioned strategy will help TOTO in driving the sales and create a market which is aware of the advanced technology in the sanitary ware. The strategies should be implemented at the earliest as it is a matter of time that competitors might think of the same and thus can leverage the first movers advantage. Conclusion TOTO is one of the worlds largest manufacturers of advanced toilets and sanitary ware, the name TOTO stands for superior quality of luxurious products laced with advanced technology. The audience for TOTO comprises of individuals who fall in the age group of 25-35, it is the audience which is highly informed and prefers trendy and quality product. The same can be interpreted as win win for both the audience and the company as TOTO caters to those needs of the customers. Washlets and Bidets are the most popular products of the company and hence leveraging on the success of the product range makes more sense, as the people are already ware of the cutting edge technology and their high relevancy. TOTOs product are premium priced because of high investments in RD, technology, thus customers prefer to stay away from companys product, hence TOTO should start with penetration pricing strategy to capture a large audience and make the products affordable and increase the awareness of it. Inte rnet penetration in Australia makes more sense for the company to invest in marketing on the digital and social media, the company will be able to reduce the costs of marketing and reach a wider audience on digital platforms. References Booth, R. (2015). High-tech Toilets and the Future. Helm, R., Gritsch, S. (2014). Examining the influence of uncertainty on marketing mix strategy elements in emerging business to business export-markets.International Business Review,23(2), 418-428. Jackson, G., Ahuja, V. (2016). Dawn of the digital age and the evolution of the marketing mix.Journal of Direct, Data and Digital Marketing Practice,17(3), 170-186. Khan, M. T. (2014). The concept of'marketing mix'and its elements (a conceptual review paper).International journal of information, business and management,6(2), 95. Moor, E. (2003). Branded spaces: the scope of new marketing.Journal of Consumer Culture,3(1), 39-60. Pathak, R., Sharma, M. (2016). Kohler Innovate the Consumer Way: Because Hands are made For Love.International Journal of Business and Social Science, 280-88. Toto.com 2017, About Toto Clean Technology, viewed 1st February 2018, https://gb.toto.com/company/about/clean-technology/
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